about

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The Gist

The Gist

The Gist

I’ve been working in graphic, print, digital and motion design since 2009. In that time I’ve animated dozens of videos and designed full graphics packages for documentaries, keynote presentations, web series, and event marketing. I've applied my skills to experiential and interactive design for both trade shows and educational installations. On occasion, I do a book cover or run of posters.

What I enjoy most is designing graphic systems and establishing guidelines that ensure fidelity to a brand, particularly in ways that help other artists in a team align to a style and execute efficiently.

My role is to work closely with creative directors and clients to help interpret the vision for their product/campaign, then produce the assets, style, and consistent visual language necessary for a concept to materialize. I truly love building color palettes, figuring mathematical tables for typographic scales and layout grids, spending hours researching typefaces, and leading teams of talented artists in a unified design effort.

From 2018 to 2020 I was the Dialogue Lead for the San Francisco chapter of TypeThursday ».

Where I’ve Worked

Where I’ve Worked

Where I’ve Worked

Coalition

Visual Designer

2021–Present

First Person

Director of Visual Design

2020–2021

Senior Art Director

2015–2020

Yahoo

Senior Motion Designer

2013–2015

Google

Animator: Studio G (Contractor)

2010–2013

Casimir Effect

Freelance Graphic + Motion Designer

2009–2013

Academy of Art University

Lab Tech: Stop Motion Animation

2009–2010

CBS Interactive (CNET)

Production Artist: News.com

2006–2007

2006–2007

ZDNet

Media Intern

2006

2006–2007

Where I’ve Taught

Where I’ve Taught

Where I’ve Taught

BAVC
Bay Area Video Coalition

Digital Design & Adobe Illustrator

San Francisco, 2014–2015

What I Know

What I Know

What I Know

Graphic

  • Illustrator, After Effects, Photoshop, InDesign
  • Cinema 4D
  • SketchUp

Type & Print

  • Glyphs
  • Offset Print Production
  • Cylinder Letterpress
  • Metal & Wood Type Composing
  • Photopolymer Platemaking

      Web

      • HTML + CSS
      • Sketch
      • Figma

          Where I’ve Learned

          Where I’ve Learned

          Where I’ve Learned

          Academy of Art University

          BFA, Motion Pictures & Television
          2008

          BAVC
          Bay Area Video Coalition

          Motion & Digital Design
          2009

          San Francisco Center for the Book

          Vandercook Cylinder Press Certification
          2017

          Who I’d Like to Work With

          Who I’d Like to Work With

          Who I’d Like to Work With

          You.

          © Casimir Fornalski 2010 – 2021

          © Casimir Fornalski 2010 – 2021

          Media is a tool. Be constructive.

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